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Practice Area-Specific SEO Strategies That Actually Work

Practice Area-Specific SEO Strategies That Actually Work

by Macy Sangalang | Mar 17, 2025 | Articles

If you’re still treating SEO like a one-size-fits-all commodity, you’re leaving money on the table — and lots of it. Personal injury lawyers might have cracked the SEO code years ago but for the rest of you? It’s time to get surgical, strategic, and downright ruthless...
Why Streaming TV Advertising Is Transforming Law Firm Marketing

Why Streaming TV Advertising Is Transforming Law Firm Marketing

by Macy Sangalang | Mar 10, 2025 | Articles

In an era where digital transformation touches every aspect of business, law firms are discovering a powerful new avenue for client acquisition: streaming TV advertising. As traditional television viewership continues to decline, with over 90% of adults aged 18-49 now...
Why Your Law Firm’s Google Rankings are Dropping: Hidden Technical Issues Most Legal Websites Face

Why Your Law Firm’s Google Rankings are Dropping: Hidden Technical Issues Most Legal Websites Face

by Macy Sangalang | Mar 5, 2025 | Articles

Here’s the brutal truth most SEO “experts” won’t tell you: Law firm websites are uniquely vulnerable to technical SEO problems that can torpedo your rankings overnight. After auditing over 300 legal websites, I can tell you that 91% of them hemorrhage potential...
Beyond Personal Injury: Practice Area-Specific SEO Strategies That Actually Work

Beyond Personal Injury: Practice Area-Specific SEO Strategies That Actually Work

by Macy Sangalang | Mar 4, 2025 | Articles

Personal injury lawyers might have cracked the SEO code years ago, but for the rest of you? It’s time to get surgical, strategic, and downright ruthless about your online visibility. The Brutal Truth About Generic Legal Marketing Most law firms are doing SEO wrong....
From Consultation to Client: Optimizing Your Law Firm’s Website for Conversion, Not Just Traffic

From Consultation to Client: Optimizing Your Law Firm’s Website for Conversion, Not Just Traffic

by Macy Sangalang | Mar 4, 2025 | Articles

Most law firms make a fatal mistake: They obsess over website traffic while completely ignoring the critical art of turning those visitors into paying clients. Traffic without conversion is like having a packed courtroom with no jury verdict. Worthless. Let’s break...
Streaming TV Advertising: What You Need To Know

Streaming TV Advertising: What You Need To Know

by Marilyn Jenkins | Mar 3, 2025 | Articles

Streaming TV may be the (relatively) new kid on the digital advertising block but it is already making its presence felt with an increasing number of brands adopting the medium into their advertising efforts.  Offering advertisers the precise targeting and...
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