by Marilyn Jenkins | Mar 10, 2026 | Articles
For many law firms, social media still feels optional. Something nice to have, but not essential. That assumption is quickly becoming outdated. Today, potential clients often encounter a law firm long before they visit its website or make a phone call. They see a post...
by Marilyn Jenkins | Mar 4, 2026 | Articles
If you’re a law firm and you think SEO is just about adding keywords to your website, you’re playing an outdated game. Search has evolved. Today, Google cares less about how many times you say “personal injury lawyer” and more about whether your page truly answers...
by Marilyn Jenkins | Feb 24, 2026 | Articles
Let me say this bluntly. If you’re a managing partner still treating marketing like overhead, you’re capping your own firm’s growth. You don’t “spend” on marketing. You invest in client acquisition. And if you don’t know the difference, you’re running your firm like a...
by Macy Sangalang | Feb 18, 2026 | Articles
Let’s get something straight. Google’s first page is not a participation trophy. It’s not random. And it’s not reserved for the biggest brands with the biggest budgets. It’s earned. And if you’re serious about getting there, you need to stop thinking like a hobbyist...
by Marilyn Jenkins | Feb 12, 2026 | Articles
A seasoned trial lawyer opens the door to his hardest truths, and shows how they forged a life of service. We sit down with Steven Scott Eichenblatt, a 38-year attorney and founding partner of Page & Eichenblatt in Orlando, to trace his path from insurance defense...
by Marilyn Jenkins | Feb 11, 2026 | Articles
Let me give it to you straight. If you’re a law firm owner asking, “How much time should I spend on marketing?” what you’re really asking is, “What’s the bare minimum I can get away with?” And that question is costing you money. Because here’s the hard truth:...
