Entrepreneur, Author, Podcaster, TV show host, and Innovator

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Using Social Media Authority for Paying Clients with Fin Wycherley

Using Social Media Authority for Paying Clients with Fin Wycherley

by Marilyn Jenkins | Jan 29, 2026 | Podcast Episodes

Clients don’t hire credentials; they hire the voice that earns their trust in the moment they need help. Fin, a BBC commentator and personal branding strategist trusted by global brands, joins us to show how lawyers and professional experts stop hiding behind bios and...
Why CPM is the Metric Most Advertisers Ignore (and Why That’s Costing You Money)

Why CPM is the Metric Most Advertisers Ignore (and Why That’s Costing You Money)

by Marilyn Jenkins | Jan 28, 2026 | Articles

Most advertisers obsess over leads, clicks, and cost per result. That’s fine, those numbers feel tangible. But here’s the uncomfortable truth: If you don’t understand CPM, you don’t actually understand how Meta ads work. And if you don’t understand how Meta ads work,...
One Stop Shop for Legal, Tax, and Financial Disciplines with Matthew Meredith

One Stop Shop for Legal, Tax, and Financial Disciplines with Matthew Meredith

by Marilyn Jenkins | Jan 22, 2026 | Podcast Episodes

The advice most owners get is accurate but incomplete. We sat down with attorney and financial professional Matthew Meredith to show how legal, tax, and financial planning become far more powerful when they’re designed together, not bolted on after the fact. If you’ve...
How Google Evaluates Websites (And Why Most Sites Never Break Through)

How Google Evaluates Websites (And Why Most Sites Never Break Through)

by Marilyn Jenkins | Jan 21, 2026 | Articles

Most business owners think Google evaluates websites by checking boxes: keywords added, blogs posted, backlinks built. That belief is why so many sites stay invisible no matter how much “SEO work” gets done. Google doesn’t reward activity. It rewards signals....
Using AI for Video Ideas & Writer’s Block with Russell Van Brocklen

Using AI for Video Ideas & Writer’s Block with Russell Van Brocklen

by Marilyn Jenkins | Jan 20, 2026 | Podcast Episodes

What if the same methods that help dyslexic students master reading could help attorneys craft clearer, more persuasive videos? We sit down with Russell Van Brocklen, the Dyslexic Professor, to unpack a practical system for recording short, human clips that earn trust...
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