by Marilyn Jenkins | Jun 9, 2025 | Articles
A study in 2017 showed that direct mail got more responses than emails, online ads, or social media. So, while it might seem old-fashioned, sending mail can still help law firms get noticed and bring in clients. No matter what kind of law your firm handles — whether...
by Marilyn Jenkins | Jun 2, 2025 | Articles
What Is Keyword Research and Why Should You Care?When building a law firm’s website, there’s more to it than just how it looks. Before you even start designing, keyword research can help you figure out what your website should include. It’s like making a plan based on...
by Marilyn Jenkins | May 27, 2025 | Articles
How Online Reviews on Google Help Law Firms Stand Out For law firms aiming to grow their client base, visibility is key. One of the most effective ways to improve local visibility is by collecting reviews on your Google Business Profile (formerly Google My Business)....
by Macy Sangalang | May 20, 2025 | Articles
If your website is performing well in Google, congratulations — but make no mistake: that visibility puts a target on your back. Let me give it to you straight. There’s a dirty little secret in the world of digital marketing: Negative SEO is real, it’s vicious,...
by Macy Sangalang | May 12, 2025 | Articles
If your law firm wants to attract more clients locally, visibility is everything. One of the most effective ways to stand out in local searches, especially in the competitive legal space, is by earning consistent Google reviews from your clients. We always emphasize...
by Macy Sangalang | May 5, 2025 | Articles
Why Page Speed Matters More Than Ever for Law Firm SEO Search engine optimization (SEO) remains one of the most powerful tools for law firms to attract new clients online. But with over 200 ranking factors at play in Google’s algorithm—and frequent updates that can...