by Marilyn Jenkins | Jan 28, 2026 | Articles
Most advertisers obsess over leads, clicks, and cost per result. That’s fine, those numbers feel tangible. But here’s the uncomfortable truth: If you don’t understand CPM, you don’t actually understand how Meta ads work. And if you don’t understand how Meta ads work,...
by Marilyn Jenkins | Jan 22, 2026 | Podcast Episodes
The advice most owners get is accurate but incomplete. We sat down with attorney and financial professional Matthew Meredith to show how legal, tax, and financial planning become far more powerful when they’re designed together, not bolted on after the fact. If you’ve...
by Marilyn Jenkins | Jan 21, 2026 | Articles
Most business owners think Google evaluates websites by checking boxes: keywords added, blogs posted, backlinks built. That belief is why so many sites stay invisible no matter how much “SEO work” gets done. Google doesn’t reward activity. It rewards signals....
by Marilyn Jenkins | Jan 20, 2026 | Podcast Episodes
What if the same methods that help dyslexic students master reading could help attorneys craft clearer, more persuasive videos? We sit down with Russell Van Brocklen, the Dyslexic Professor, to unpack a practical system for recording short, human clips that earn trust...
by Marilyn Jenkins | Jan 16, 2026 | Podcast Episodes
The legal talent market didn’t just “cool off”, it reset. I sit down with Chris White, attorney-turned-recruiter and founder of Navigate Legal Search, to unpack how COVID-era hiring sprints, salary spikes, and a slower 2023–2024 cycle reshaped what firms need and what...
