Unlock the secrets to elevating your professional presence through the power of book publishing with our special guest, Melanie Herschorn. As a seasoned publisher and book marketing expert, Melanie takes us on a journey through her career from PR and journalism to entrepreneurship, highlighting the transformative potential of becoming an author. Discover how publishing can boost credibility, attract clients, and create new opportunities, backed by real examples like a Texas attorney’s bestseller success story. Melanie shares actionable strategies for structuring a book to enhance business growth, offering insights particularly valuable for professionals like estate planning attorneys.
Explore a wealth of knowledge on writing methods, the advantages of independent publishing, and the strategic benefits of creating an imprint. Whether you’re contemplating authorship or seeking innovative marketing strategies for your law firm, this episode provides a roadmap to success. As we wrap up, I invite you to connect with a thriving community of like-minded professionals through the Leadership in Law podcast. Stay engaged, subscribe for future episodes, and explore our resources to propel your firm’s growth.
Reach Melanie here:
Make a Big Impact with Your Book: https://amzn.to/3OQypQw
Get on her Calendar: http://meetmelanie.vip/
LinkedIn:
https://www.linkedin.com/in/melanie-herschorn/
Facebook:
https://www.facebook.com/melherschorn
https://www.facebook.com/bigimpactbooks
Instagram:
https://www.instagram.com/bigimpactbooks
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Leadership In Law Podcast with host, Marilyn Jenkins
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Listen on Spotify: https://open.spotify.com/episode/6qruJHMQyDNxiCqV41EyN6?si=TwzhpGb0TbKPJSjqLPhyaQ
Watch Episode Video on YouTube: https://youtu.be/BYyj3fxTRw8?si=EfAb6PzTdA4WF9Z2
Listen on the Law Marketing Zone website: https://lawmarketingzone.com/44-make-a-big-impact-with-your-book-with-melanie-herschorn/